BeSmart.net startup has launched a platform for selling educational content. Anybody can post a lesson and earn if it gets approved of by the moderators and the expert council managed by Maxim Potashov (The What Where When game Expert). The startup received 4 million dollars for a term of 3 years from The Hong Kong Venture Capital Fund. However, the Russian educational market professionals don’t esteem the p2p (peer to peer) education as the most promising sphere. They are sure: being the first project of the kind in Russia, BeSmart is going to face some difficulties, both technical and content-wise.
Alexander Knyazev, the author of the idea, created the platform to allow professional teachers sell their knowledge in the first place. The service is free of charge for the teachers and earns money on the buyers of the content and advertising. Similar services have been on the go abroad for a long time already, but it is a breakthrough for the Russian market.